Equinational Photography

Equinational Photography is the UK’s number one equine photographer covering many prestige shows around the country including, The Longines Royal International, Royal Norfolk and The Royal Highland Show. Equinational traditionally offered photo printing on the day at the event from their mobile studio. Before Covid-19, photographs were displayed on screens so customers could choose, collect and pay for their prints. Covid-19 restrictions stopped face to face sales so Equinational asked could I help with a website. I built a website for the business enabling rapid uploading and indexing of large galleries of images making it possible to sell the photographs online and offer a ‘Click & Collect’ service. Customers, using their own mobile devices, could select and purchase their photographs online and visit the Equinational stand to collect the completed prints. This created a completely contactless service. Covid restrictions prevented the provision of personal training so I produced extensive documentation to explain to Colin & Lois (owners of Equinational) and their staff how to easily upload their images to the website whilst at the show.

Callum Staley is an exceptional man. He has transformed my business. Faced with the challenge of COVID 19 restrictions, my business which was 92% customer facing and 8% internet sales, was facing ruin. I work at sports events, reliant on customers visiting my sales unit, to view and purchase their "action" photographs. But the virus meant a restriction imposed on face to face selling. Callum designed a totally new internet based system, which involved uploading of photographs within 30 minutes of taking them and with the help of PayPal, my customers could order online with their smart phones at the event. My sales at the event, actually increased 8%. All this was the brainchild of Callum Staley. Callum is available to all his customers 24 hours a day , answering your emails to him within 5 minutes of them being sent. He was awarded the UCM Higher Education Student of the Year 2020 and his work for me would be indicative as to why he received that award. He is smart, eloquent, thoughtful, and will discuss all your business needs intelligently with you. He grasps business concepts very quickly and that is the reason why your business will flourish under his guidance. I would have no problem at all recommending his services to anyone and I wish him every success for his long future